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Pratt Norman LLP
Discipline
Identity Design
Date
2022
Software
Illustrator | Photoshop
Pratt Norman LLP, a law firm catering to clients in the entertainment industry, aspired to break away from the mundane “typical lawyer logo” concept. This approach incorporates a wave symbol, mirroring the firm’s work ethic and capacity to adeptly navigate challenges alongside their clients. Embracing the darkest shade of blue imbues the brand identity with professionalism and confidence, while the vibrant colours inject an appealing contrast and intrigue into the design. The result is a modern and stylish logo that sets Pratt Norman apart, ensuring a distinctive and captivating brand presence in the competitive legal landscape.
